I'm an entrepreneur living in Clearwater, Florida. I'm the founder of SendAFriend, a gift brand built around stuffed animal care packages. I also started Downshift Prints and Upper Thread. I've spent over a decade thinking about DTC marketing, paid social, and building brands that people care about.

Lately I've been focused on my passion for haunted attractions. I grew up working in my family's haunted house, The Black Forest Haunted Ghost Town, which retired after 30 successful years. That world never left me, and I'm determined to get back to it — whether building my own themed entertainment attraction or working with others in the industry.

Outside of work, you can find me on the pickleball court or at the race track drifting my '91 Miata.